Archive for the ‘Press Releases’ Category

Mobile Marketing Center Lets Companies Reach On-The-Go Consumers In 2010

QWASI updates its integrated mobile marketing platform to provide superior mobile marketing services to its clients.

PHILADELPHIA, January 7, 2010 – QWASI Inc., one of the leading enterprise mobile marketing application companies providing interactive mobile solutions for the US mobile market and small and medium-sized businesses (the SMB market), announced today the official launch of the QWASI Mobile Marketing Center 2.0. With this release, it’s never been easier to build, manage and analyze mobile marketing campaigns through a self-managed online portal. Companies of any size can seize the opportunity of enterprise features that mobile marketing offers through the power of QWASI’s mobile marketing platform.

With twice as many users of SMS than email globally and over 125 billion text messages sent every month in the United States, 45% of brands have already deployed text messaging campaigns, with a projection of 89% planned to go to market by 2010. There has never been a more important time to engage customers via the mobile communication channel. QWASI is committed to helping clients and companies navigate effectively through the mobile landscape as they reach SMB consumers on-the-go. The QWASI Mobile Marketing Center 2.0 now provides its clients with the platform that will help to launch their campaigns into the mobile marketing space and realize the power of mobile.

QWASI provides its clients with a variety of key services designed to better promote marketing campaigns with mobile services. With the ability to quickly set up interactive text messaging and mobile campaigns from any browser, QWASI gives its clients the power to control their own interactive mobile marketing solutions.

The QWASI Mobile Marketing Center 2.0 provides such popular features and new services including:
• SMS Auto Responders (NEW): Power drip marketing via text messaging to opt-in users.
• Info-on-Demand: Providing information via custom Keywords. Capture opt-in users for future message blasts including email addresses (NEW).
• Blasts / Alerts: Send text messages to subscribers. Keep customers informed of promotions, offers & events.
• Mobile Coupons: Distribute coupons to potential customers who have opted-in to receive your promotions. Track usage with Promo Codes (NEW).
• Text-to-Win: Enable potential customers to text in a special keyword to instantly enter-to-win a prize.
• Text-to-Vote: Have interested customers text to vote on a topic and provide real-time results.
• Ringtones, Wallpapers & Mobile Video: Deliver rich content to customers with MMS and mobile downloads.
• Website Widget: Build a subscriber list from web-widgets .
• Custom Applications: The Marketing Center API allows companies to build any custom mobile messaging application.

“Many of our new features in this release have been in use for QWASI enterprise clients. We’re now making them available to small and medium size companies to leverage the mobile channel,” states David Geipel, COO and Co-Founder of QWASI, Inc. “We enable companies to power a simple mobile campaign and provide them with tools that connect companies with their customers. We’ve seen an insurgence of companies desiring to utilize a short code to power one-to-one mobile messaging. With the Mobile Marketing Center API, we’re also enabling other companies to power highly interactive campaigns using the same API our platform uses. QWASI has been providing successful and cost effective mobile campaigns for over 5 years.”

QWASI’s Mobile Marketing Center 2.0 also enables companies to white-label a powerful mobile marketing platform using a shared short code provisioned on wireless carriers including Alltel, AT&T, Boost, Centennial, Cellular One, Dobson, Immix, Nextel, Sprint, T-Mobile, Virgin, Verizon and other second and third tier carriers. The platform provides companies the ability to give their clients access to further provide control over their marketing campaigns. In addition, the service can be connected using a dedicated short code (vanity or random).

ABOUT QWASI
QWASI, Inc, is a leading mobile solutions provider of interactive applications for clients across the US utilizing SMS (text messaging), MMS, WAP and iPhone applications, QWASI makes complexity to simple with mobile marketing, mCommerce (mobile commerce), private label mobile search tools, click-to-chat, click-to-text, Mobile IM (MIM) applications, interactive property marketing services and customized alerting for Fortune 1000 businesses.

QWASI CONTACT
Patricia Scanlon, QWASI, 877-747-9274, patricia.scanlon @ qwasi.com

January 7, 2010 in Press Releases   |   No Comments

Quicken Loans Goes Live with Mobile Alerts

QWASI selected by Quicken Loans to launch Mobile Alerts to keep employees more informed.

PHILADELPHIA, December 31, 2009 – QWASI Inc., a leading enterprise mobile applications company providing interactive solutions is enabling businesses to communicate with their employees and internal customers on a broader scale. QWASI recently launched its Mobile Alerts service with Quicken Loans, the nation’s largest online retail lender and 6th largest retail mortgage lender, to communicate internal urgent messages, such as emergencies, potential outages or other important information to employees.

Designed to alert associates throughout the company of urgent notifications, QWASI’s Mobile Alerts allows department administrators across the organization to send important and timely SMS (text messages) to people within the department, team or enterprise. It also gives them the ability to broadcast region-wide messages to their remote workers. Since alert messages are sent via SMS to subscribers, the message is delivered within seconds to employee cell phones.

“Mobile Alerts is an efficient way for us to quickly and succinctly alert our team members of urgent information,” said Frank Laura, Quicken Loans CIO. “Our people are tech savvy and always connected, so enacting a streamlined way to alert them after hours is an important service that QWASI’s technology allows us to provide.”

QWASI also powers Mobile Alerts and Enterprise Communication solutions for Fortune 500 companies, small to medium-sized businesses, churches, non-profits and other political organizations. Similar text message alert systems have been deployed for colleges, universities, school campuses, mass transit, hospitals, and the like. These alerts can be critical in providing vital information in emergencies and giving crucial details that would be helpful in getting more information about the event or crisis.

“Our mobile alerts platform allows any company to send important information about an urgent situation, even when the company server or power is down,” states David Geipel, COO of QWASI, Inc. “We’re pleased to be working with Quicken Loans to power their internal mobile alert system.”

ABOUT QUICKEN LOANS
Quicken Loans is the nation’s largest online retail mortgage lender and the sixth largest retail mortgage lender in the United States, closing $15 billion in home loan volume in the first half of 2009. The company closes loans from five Web Centers located in Michigan, Ohio and Arizona, and from its San Diego-based One Reverse Mortgage unit. The QuickenLoans.com Web site has been named “Best of the Web” by Forbes and Money magazine. Quicken Loans has been named to Fortune Magazine’s “100 Best Companies to Work For” list for six consecutive years, ranking as high as No. 2. The company also has been named one of Computerworld Magazine’s “100 Best Places to Work in Technology” for the past five years, ranking No. 1 in 2005, 2006 and 2007. For more information, visit www.QuickenLoans.com.

QUICKEN LOANS CONTACT
Aaron Emerson, (734) 805-7173, aaronemerson@quickenloans.com

ABOUT QWASI
QWASI, Inc, is a leading mobile solutions provider of interactive applications for clients across the US utilizing SMS (text messaging), MMS, WAP and iPhone applications, QWASI makes complexity to simple with mobile marketing, mCommerce (mobile commerce), private label mobile search tools, click-to-chat, click-to-text, Mobile IM (MIM) applications, interactive property marketing services and customized alerting for Fortune 1000 businesses.

For more information on Mobile Alerts, give us a call today @ 1-877-747-9274.

December 31, 2009 in Press Releases   |   No Comments

QWASI brings together Mobile and Social Networks for Real Estate

Share your next home on Facebook and Twitter with CellSigns. Buyers and Agents can now share real estate listings via Mobile and on Social Networks FaceBook & Twitter.

PHILADELPHIA, November 19, 2009 – CellSigns, Inc., the leading provider of mobile tools and services for real estate, announced today the addition of new social network features to its CellSigns Property Marketing and Mobile Agent solutions. CellSigns brings together two very powerful forces: mobile and social networks.

`Continuing its leadership within the Real Estate Industry, CellSigns brings new ways for Home Buyers and Real Estate agents to tag and share their properties on social networks. With the addition of FaceBook and Twitter connections, home buyers can now tag a home and share it with family & friends on social network accounts. It’s become vital for REALTORS and real estate agents to reach across social networks like Facebook.

According to Parenting Group’s research panel of 5,000 moms, 60% of moms report having used a social network in the past 24 hours. Of that group, over 80% are online with Facebook. According to a recent eMarketer survey, “mobile social networkers” will total 56.2 million by 2013 in the United States, accounting for 45 percent of the mobile Internet user population and highlights the importance of using this media to reach Gen X and Gen Y as a means of communication.

Agents using CellSigns Property Marketing and Mobile Agent can easily extend their area of influence through mobile and social networks. The services can also distribute and syndicate their listings, automatically. This allows agents to provide greater reach for their listings and reach new buyers and sellers in the process.

- Automatically distribute listing content to FaceBook or Twitter

- Allows FB and Twitter friends to see full details of the listing content

- Data automation available through MLS Feeds (IDX or RETS) and Direct Broker Feeds

The first client to launch with these new features is the Allen Tate Company. Allen Tate, the Carolinas’ leading real estate company and the 11^th largest broker in the country, is making real estate text messaging available throughout the Charlotte, Triad, Triangle and Upstate South Carolina regions. Properties with mobile texting capabilities will be identified with sign riders, indicating the unique property ID and text messaging number. The mobile texting technology is compatible with all types and brands of cell phones.

“The power of mobile search, mobile marketing, and social networks come together with the CellSigns mobile real estate service,” notes David Geipel, COO of QWASI, Inc. “Mobile is not a trend or fade but a way of life in real estate. It’s a ubiquitous activity that encompasses search and discovery. What we’ve done with our services is to tap into the strengths of mobile and social networks. Allowing home buyers, for example, to pull up to a home for sale, search via their mobile phone using SMS (text messaging) or even Mobile Web (WAP) and then share that property with their family or friends is very instinctual. It gives the buyer a chance to let others share their thoughts on that home directly with others.”

Home buyers can sign up for Mobile Agent by visiting http://www.mymobileagent.com.

CellSigns has also introduced these features to its popular mobile IDX service Mobile Agent. Mobile Agent is the only mobile real estate service that allows buyers and agents to search and interact via SMS & WAP. The CellSigns real estate text messaging service and mobile search tools were awarded the “Most Innovative Technology of the Year” award in real estate from Inman News.

ABOUT CELLSIGNS

CellSigns (www.cellsigns.com), a wholly-owned subsidiary of QWASI, Inc. company, is a leading mobile applications company providing interactive solutions and mobile marketing for businesses via text messaging, SMS, MMS and WAP. Supported by every major wireless carrier and working on over 99% of all cell phones, the company offers Mobile Agent real estate search, private label mobile search tools, mcommerce, SMS Chat, Text Ordering, Mobile IM (MIM) applications, customized alerting and the only interactive property marketing service for real estate. CellSigns powers over one million real estate listings, 1.5 million mobile ads and mobile alerts.

VIDEO: CellSigns and Mobile Agent – the power of Social Networks

November 19, 2009 in Press Releases   |   No Comments

QWASI powers interactive mobile media platform for Gas Station TV

Gas Station TV teams up with QWASI to provide mobile to it’s Toyota “Prius Neighborhood” ad campaign.

July 10, 2009 – QWASI, a leading mobile marketing and mobile commerce company providing cross-market interactive solutions, announced they were selected by Gas Station TV (GSTV) to power their interactive ad campaign for companies like Toyota. With a consumer base in over 800 major cities (including New York, LA, Chicago, Philadelphia, Dallas, San Francisco, Boston, Atlanta, and Washington, D.C.), GSTV reaches consumers on-the-go – now with the power of mobile by QWASI.

As leaders in destination marketing and technology, GSTV can now provide their viewers with a social & mobile media platform from QWASI. Using QWASI’s Mobile Marketing Center, GSTV can provide advertisers with the tools to take their ad campaigns to the next level through the power of mobile marketing. In the same venue, consumers now have the opportunity to directly respond to ad promotions via text message as they view advertisements while pumping their gas.

Starting on June 15, 2009, GSTV and Toyota Motor Sales U.S.A., Inc. announced an ad campaign to promote a community based interactive program, the “Prius Neighborhood.” Through this program consumers can generate ads for local events and community happenings at-the-pump. GSTV incorporates text messaging to help further promote the message and cause.

“Gas Station TV is an extremely innovative out-of-home advertising channel. We look forward to working with them to further their “on-the-go” advertising efforts using mobile,” states David Geipel, COO, QWASI, Inc.

ABOUT QWASI
QWASI, Inc, is a leading mobile solutions provider of interactive applications for over 15,000 clients across the US utilizing SMS (text messaging), MMS, WAP, iPhone Apps and Mobile Chat. QWASI makes complexity simple with intuitive mobile marketing, mCommerce (mobile commerce), private label mobile search tools, click-to-chat, click-to-text, Mobile IM (MIM) applications, customized alerting and interactive property marketing services for Fortune 1000 business. QWASI powers several other platforms for clients including CellSigns, a wholly owned subsidiary, providing Real Estate Mobile Marketing and Mobile Agent, the only mobile search for real estate.

QWASI CONTACT
Patricia Scanlon, QWASI, 877-747-9274, patricia.scanlon @ qwasi.com

July 10, 2009 in Press Releases   |   No Comments

Prom gone Mobile

QWASI launches integrated mobile marketing campaign for David’s Bridal Prom Mobile

PHILADELPHIA, May 6, 2009 – QWASI, a leading mobile marketing company, announced the launch of David’s Bridal Prom Mobile which allows girls to access the latest fashions for prom on their mobile phones. The Prom campaign was launched on QWASI’s Mobile Marketing Platform that enables David’s Bridal to tap into the power of mobile marketing. The campaign includes SMS promotions, a mobile site with a click-through slideshow of the retailer’s latest fashions, a store finder and send-to-friend capabilities.

Teenagers- or anyone for that matter- can text the keyword “PROM” to 74362 to get content on their cell phones, vote for their favorite dress styles, and get special targeted promotions leading up to the big day. They can also browse styles at the new mobile website, http://m.davidsprom.com,

“We have seen a positive reaction to our initial mobile marketing messages from our customer base. We utilized the mobile channel to communicate an urgent ‘last chance to enter’ message for a scholarship contest running on davidsprom.com. The mobile call to action produced a spike in contest entries 24 hours following the message, notes Carol Steinberg, VP, Internet, David’s Bridal Inc.

David’s Bridal launched their mobile initiative at the start of the Spring 2009 prom season. Interactive by nature, teenagers are the heaviest users of text messaging; according to a 2008 Nielsen Mobile report, the typical U.S. teen mobile subscriber (ages 13–17) now sends or receives 1,742 text messages per month (compared to making or receiving 231 mobile phone calls).

“We’re excited to see the early results from this text messaging campaign. It’s obvious that teenagers desire to engage in mobile campaigns. Brands have realized that it’s important to reach customers and David’s Bridal is clearly demonstrating the power and reach of mobile marketing,” says David Geipel, Co-Founder QWASI, Inc. “We created a complete mobile experience for their customers that helps teens identify their styles and browse dresses directly from their cell phone. They can then receive additional targeted offers, share the mobile site with their friends and have access to a store finder to locate local stores. Mobile is all about relevancy and interaction and they’ve nailed it in this one.”

QWASI provides agencies and retailers of all sizes the means of driving in-store traffic, increasing order size, building customer loyalty, improving communication and reaching new customers through an interactive mobile ordering solution. The Mobile Marketing and mCommerce Platform makes it easy for catalogers, ecommerce, retailers and brick-and-mortar companies to quickly realize the benefits of mobile through measurable mobile marketing campaigns.

ABOUT DAVID’S BRIDAL With more than 50 years of experience, David’s Bridal understands the importance of providing teens and brides-to-be with a vast selection of exquisitely crafted dresses, available at affordable prices. Today, with over 300 locations nationwide, David’s Bridal continues to expand its retail store locations, while maintaining its philosophy of superior quality, value and service. To locate a store nearby, consumers can call 1.877.706.PROM or visit www.davidsprom.com.

ABOUT QWASI
QWASI, Inc, is a leading Mobile Consultancy and Solutions provider of interactive applications for over 10,000 clients across the US utilizing SMS (text messaging), MMS, WAP and iPhone applications, Since 2004, QWASI has been providing mobile solutions including mobile marketing, mobile retail & mCommerce (mobile commerce), mobile search, chat and other interactive mobile platforms to Fortune 1000 clients in industries such as eCommerce, Retail, Financial Services, Real Estate and Enterprise Communications. The company has received multiple awards for its CellSigns Real Estate & Publishing services from Inman News and the NAA (Newspaper Association of America). QWASI can be found online at http://www.qwasi.com.

May 6, 2009 in Press Releases   |   No Comments