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New Apple Tablet Device Leaked (iPad)

January 27, 2010

Today marks the date for Apple’s release of it’s speculated tablet device. However, in advance of Steve Jobas taking center stage, new details are leaked by McGraw-Hill chief lets information slip in an interview.

Details on the forthcoming new Apple product, rumored to be named the iPad or iSlate, have been revealed on US TV. Terry McGraw, head of publishing company McGraw-Hill, revealed in an interview with CNBC this morning that the product was going to be based on the operating system of the iPhone, and would be able to display book content to read. Watch the video here:


Apple is holding a press conference later today (January 27) to reveal details of the new product. “The tablet is going to be based on the iPhone operating system, and so it will be transferable,” he said. “We have a consortium of ebooks – we have 95 per cent of all our materials that are in ebook format on that one – so with the tabloid you’re going to open up the higher education market, the professional market. The tabloid, the tablet is going to be just really terrific.”

It is still unclear whether McGraw was using the words “tabloid” and “tablet” to refer to a specific product name. We shall see.

Bottom Line: Apple will shake up the Apps and Publishing World with their new device. Mobile Marketers take note - new opportunies are being created with Mobile Apps and Mobile Marketing services. It also sets the stage for new mobile commerce. The new decade marks the start for an explosion in sales of mobile apps and e-book marketplaces.

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