Resources
LBS Statistics
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Local advertising spend on mobile to reach $1.9B this year: report
Mobile Marketer: Mobile local advertising spend will reach $1.9 billion in 2013 and is expected to surpass online local advertising spend by 2017… -
10 ways brands can use location-based marketing
Econsultancy: The growth of the smartphone provides a number of opportunities for brands to engage with consumers based on their current location.&nbs… -
Smartphone Owners: 74% Use Location-based Services, Only 18% “Check In”
The Real Time Report: Nearly 3 in 4 smartphone owners use their phone to get realtime location-based information, but only 18% use a geosocial service… -
Location-Based Services: The #1 Most-Wanted Mobile Feature. Here’s Why.
The Real Time Report: People want to be found. Among the key findings from this year’s just-released TNS annual Mobile Life study, whi… -
Online Marketing: Location Based Social Networks: Trends and...
Online Marketing: Location Based Social Networks: Trends and Infographics… -
Forrester: Why Most Marketers Should Forgo Foursquare
Ad Age: NEW YORK (AdAge.com) — Marketers, hold off on Foursquare — for now. That’s the verdict of Forrester Research on locatio… -
Top 5 Location-Based Services
Mashable: While location-based mobile applications and services have been around for years, 2010 is proving to be a big breakout year. Trend bene…
